{"id":217705,"date":"2026-01-07T12:15:09","date_gmt":"2026-01-07T18:15:09","guid":{"rendered":"https:\/\/www.ama.org\/?post_type=ama_event&#038;p=217705"},"modified":"2026-03-03T10:06:31","modified_gmt":"2026-03-03T16:06:31","slug":"virtual-conference-trust-and-privacy-in-data-marketing","status":"publish","type":"ama_event","link":"https:\/\/www.ama.org\/events\/virtual-conference\/virtual-conference-trust-and-privacy-in-data-marketing\/","title":{"rendered":"Virtual Conference: Trust and Privacy in Data Marketing"},"content":{"rendered":"\n<p><strong>Registration for this event is free<\/strong>! <\/p>\n\n\n\n<p><strong>This free virtual conference brings together marketing leaders, researchers, and practitioners to explore how organizations can responsibly collect, manage, and activate data in an evolving privacy landscape. <\/strong>Through expert-led sessions and real-world case studies, attendees will examine consumer trust, regulatory considerations, and ethical data practices. This virtual event offers actionable insights to help marketers balance personalization with transparency while building long-term, trust-driven relationships.<\/p>\n\n\n\n<p><strong>Key Takeaways:<\/strong><\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Gain practical guidance on navigating data privacy, consent, and trust in today\u2019s evolving regulatory environment<\/li>\n\n\n\n<li>Learn how leading organizations are balancing personalization with ethical, transparent data practices<\/li>\n\n\n\n<li>Hear expert perspectives on building and maintaining consumer trust in data-driven marketing<\/li>\n\n\n\n<li>Walk away with actionable strategies you can apply immediately to your data, analytics, and marketing teams<\/li>\n\n\n\n<li>Connect with peers facing similar trust and privacy challenges across industries<\/li>\n<\/ul>\n\n\n\n<p><em>Can\u2019t attend every session? No problem. All conference sessions will be available on-demand for 6 months after the event!<\/em><\/p>","protected":false},"excerpt":{"rendered":"<p>Registration for this event is free! This free virtual conference brings together marketing leaders, researchers, and practitioners to explore how organizations can responsibly collect, manage, and activate data in an evolving privacy landscape. Through expert-led sessions and real-world case studies, attendees will examine consumer trust, regulatory considerations, and ethical data practices. This virtual event offers [&hellip;]<\/p>\n","protected":false},"author":43028,"featured_media":221274,"template":"","ama_format_tax":[165211],"ama_cohort":[],"ama_competency_model_tax":[],"ama_event_type":[465],"ama_topic_tax":[],"ama_cost_tax":[165132],"ama_delivery_tax":[],"coauthors":[39409],"class_list":["post-217705","ama_event","type-ama_event","status-publish","has-post-thumbnail","hentry","ama_format_tax-live-online-learning","ama_event_type-virtual-conference","ama_cost_tax-free-for-all"],"featured_media_url":"https:\/\/www.ama.org\/wp-content\/uploads\/2026\/01\/Virtual-Conference_Trust-and-Privacy-in-Data-Marketing_Web-Hero-Blank-1360x550-1.jpg?fit=1360%2C550","primary_term":[],"post_format":{"slug":"event","label":"Conference"},"event_date":"March 17, 2026 10:00 AM - 1:00 PM","event_location":"","acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v23.4 (Yoast SEO v23.4) - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Virtual Conference: Trust and Privacy in Data Marketing<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.ama.org\/events\/virtual-conference\/virtual-conference-trust-and-privacy-in-data-marketing\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Virtual Conference: Trust and Privacy in Data Marketing\" \/>\n<meta property=\"og:description\" content=\"Registration for this event is free! This free virtual conference brings together marketing leaders, researchers, and practitioners to explore how\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.ama.org\/events\/virtual-conference\/virtual-conference-trust-and-privacy-in-data-marketing\/\" \/>\n<meta property=\"og:site_name\" content=\"American Marketing Association\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/AmericanMarketing\/\" \/>\n<meta property=\"article:modified_time\" content=\"2026-03-03T16:06:31+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/www.ama.org\/wp-content\/uploads\/2026\/01\/Virtual-Conference_Trust-and-Privacy-in-Data-Marketing_Web-Hero-Blank-1360x550-1.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"1360\" \/>\n\t<meta property=\"og:image:height\" content=\"550\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:site\" 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